The future of social media: pay content, gossip management
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Monday, December 21st, 2009
The Future of Social Media
Pay content and gossip management
I’m Twittering today. And I’m Facebooking. And I’m blogging. And I’m writing my newsletter and my podcast. In pursuit of building my so-called personal brand, I’m getting my name out there and sharing my brilliance with the world. Once I get some decent lighting, 2010 will see [...]
5/09 Newsletter: Price less? Not priceless. Pricing for a better experience.
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Saturday, May 2nd, 2009
One price doesn’t fit all.
But offering lots of options can destroy the buying experience.
I’m flying this morning. More accurately, I’m waiting in line after line after line at the airport. Once, I needed my boarding pass. Then I needed my boarding pass and driver’s license. Now, I need my credit card, too. Every line brings [...]
Feb ‘09 Newsletter: Know your Basic Cause and Effects
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Thursday, February 12th, 2009
Cause and Effect in Current Events
Don’t be surprised when you get the expected result.
Stupidity is running rampant, world wide. It’s frustrating, because the mistakes aren’t rocket science. They’re really simple stuff. People forget their actions have consequences. Let’s explore some cause/effect you should keep in mind, through the lens of current events. Think how these [...]