Tag Archives: personal-branding

Authenticity? Hogwash.

Posted on November 26, 2010 by Stever

Authenticity on the internet is hogwash. The medium isn’t authentic. Authenticity doesn’t matter for commerce, and impressions can be manipulated. Continue reading →

Posted in Business | Tagged authenticity, internet, personal-branding, reputation | 2 Comments

What Acting Teaches About Building Reputation

Posted on April 26, 2010 by Stever

My first acting experience has given me a profound appreciation for how we build reputation (or “personal brand,” to use the 21st century parlance). I just finished my first weekend as part of the ensemble for Evil Dead: The Musical. I … Continue reading →