What's the difference between profit and cash flow? Often, it's the difference between success and bankruptcy. Before we begin, let's use clear language. I won't say "income" because different people mean different things by that word. I'll say "revenue" to mean money...
Business
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What does a CIO do, anyway?
A CIO’s job description: limiting technological adoption, insuring financial responsibility, linking technology to internal & external strategy.
What does a CIO do, anyway?
What does a Chief Information Officer do, anyway? Most of the descriptions I've heard make them sound like a glorified purchaser. "They make sure our systems are up to date." Mega-yawn. CIOs fill a very important role, it's just no one knows what. Well, today's...
Promises, Promotions, and Trust: Building relationships
Click here to listen to this article as a Podcast. In mid-2004, I won a free 1000-CD pressing as a prize in a raffle. I was thrilled; I didn't yet have a product, but the prize would make it that much easier to create one. The company added me to their mailing list,...
Promises, Promotions, and Trust: Building Relationships
Be careful when making promises, even if you don't mean it. Trust is the foundation of relationships. See the transcript here.
Keeping up with the Joneses
I've been at a conference these last couple of weeks and am here for yet another week before returning to the relative sanity of my office. Meanwhile, a friend pointed me at this gem: http://indexed.blogspot.com/2007/02/relatively.html Keeping up with the Joneses....
What’s the difference between marketing and sales?
Q: I often hear the term "sales and marketing." Aren't those the same thing? A: Not at all, though people confuse them all the time. In most businesses, marketing and sales are very different. Sales is when you're face-to-face with a customer, convincing a person to...
Stumbling on Beauty: Creating Passionate Devotion
How better to build devotion in customers (or friends, for that matter) than to arrange for them to stumble on a little beauty now and then.
Stumbling on Beauty: Creating Passionate Devotion
Click here to listen to this article as a Podcast. "I've stumbled on beauty." The ground was gray, the horizon melding seamlessly with a velvety black sky. Reflecting in the plain beneath us, four beautiful icons gazed out, happily rotating in a graceful dance. I held...
Deciding What to Do Your Last Four Weeks at Work
A listener has given notice, and wants to know how to approach The Boss to decide what to work on before leaving for good.