Anatomy of a Business Model
What is one of those things, anyway?
Q: Many people say that they want to see your business model. What exactly do they mean by that? Do they want to know your target market and strategy, or do they need financial information as well?
A: A business model is quite simple: it is a brief statement of how an idea actually becomes a business that makes money. It tells who pays, how much, and how often. The same product or service may be brought to market with several business models.
Here are several sample real-world scenes, showing how similar products can have very different business models. …
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