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CEO

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JetBlue speeds towards brand destruction

The essence of a strong brand is differentiation in a way that makes customers want to use your product or Service. JetBlue has announced a decrease in legroom and increase in baggage fees in an attempt to boost lagging profits. All I can say is, "idiots." The entire...

Organizational Learning is No Accident

 Why do companies fail to learn from their mistakes?   With so much riding on success, you would think that companies would be better at learning. Amazingly, it seems as if they fight tooth and nail against learning, often with disastrous results. The...

How Your Company Can Learn From Mistakes

 Any ideas about how to capture lessons learned for a knowledge base—i.e. getting colleagues to NOT fear repercussions of admitting 'mistakes' and/or admitting what they did not know?  First, the Truth: most of us are afraid to admit mistakes or ignorance...